A weak link anywhere in the corporate communications chain can damage internal relations, brand image, and how the company is perceived by the investment community.
If you’re not issuing concise, calculated messages, you’re putting a lot at stake.
Confusing or ineffective corporate messaging can easily damage brand image and perceptions of the investing public. IBN’s team of seasoned professionals creates powerful, sophisticated communications strategies that synchronize with your corporate message and optimize impact.
Only through effective communication can customers and the public learn about your company’s value proposition, products, services, and what makes your brand unique compared to the competition. Internally, management and employees communicate to meet strategic objectives. Corporate communications inform investors, the media, and target audiences of breaking news, earnings, and other events. This significant set of activities orchestrates every internal and external interaction to help create favorable perspectives among all stakeholders.
IBN’s seasoned professionals will pinpoint gaps or miscommunications that can be improved to get stakeholders interested and engaged. IBN provides other communication initiatives including conference call/webcast logistics and messaging, as well as supplemental script writing and Q&A development. Our experience and expertise help ensures seamless brand consistency regardless of the medium of your message. For many companies, the difficulty creating high-quality marketing materials means they are an under used communications tool. IBN’s talented team can dramatically enhance your existing communications material, as well as build dynamic, eye-popping new collateral materials from scratch.
IBN also provides press release enhancement services that go far beyond mere proofreading, ensuring that every press release is engaging, informative, and formatted for success. We follow your press release with massive multi-channel distribution other wire services can’t even imagine. Your finely tuned message reverberates on thousands of outlets long after a regular press release loses steam.
Whether your current corporate presentation needs polish or you’re lacking an appealing IR kit, IBN can create engaging and informative copy that clearly reflects your corporate message. We’re also proficient in video production, sales material, fact sheet development, and print design and production. If you’re not sure how your existing materials or website stack-up, IBN can provide a thorough audit of your content and elevate your corporate communications to amazing.