Brand Awareness

Awareness Strategies

There are countless strategies that can effectively promote a brand, but only one desired outcome: brand awareness.

InvestorBrandNetwork (IBN) has helped public companies, start-ups, family businesses, private firms and pre-IPO companies find their voice and build market visibility to achieve this goal.

You’re already more familiar with brand awareness than you might think. What’s your favorite brand of soft drink, athletic shoe, car, shampoo, Internet company?

Chances are, you first tried those brands because of their awareness strategies. Whether it was word of mouth or a TV commercial, Facebook post, billboard or coupon, that awareness peaked interest, triggered a purchase reaction, and ideally built customer loyalty.

With IBN solutions, we start with WHY your brand is unique, WHO your target audience is, and together build a strategy of WHAT it will take you to get WHERE you want to be.

Building digital awareness for your brand is no different.

In today’s hyper connected world, it’s easy to get lost in the commotion. Using a blend of storytelling, creativity, and strategic thinking, we help our clients deliver the message needed to stand out in the crowd. The result is heightened brand awareness that builds reputation and encourages brand loyalty.

IBN Brand Awareness Solutions

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You’re already more familiar with brand awareness than you might think. What’s your favorite brand of soft drink, athletic shoe, car, shampoo, streaming content provider? Chances are, you first tried those brands because of their awareness strategies. Whether it was word of mouth or a TV commercial, Facebook post, billboard or coupon, that awareness peaked interest, triggered a purchase reaction, and ideally built customer loyalty.

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5,000+ key syndication outlets across the country. IBN’s extensive system of strategic distribution points maximizes your exposure to an audience of millions, including journalists, investors, day traders, fund managers and a multitude of other interested individuals. Now your press releases, earnings statements, branded articles, shareholder updates, corporate achievements can reach a vast and diverse nationwide audience.

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Make sure your message resonates. IBN integrates social media with traditional distribution channels to make sure your message resonates long after initial publication. This innovative model ensures that your news not only crosses the wire, but keeps reverberating via social conversation on Twitter, Facebook, LinkedIn and other social networks.

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All of your printing and shipping needs under one roof.IBN has teamed with one of the biggest names in logistics to deliver all of the print, mail and accounting solutions needed to help your business grow. We’ve handled the legwork, so you’ll have more time to focus on running your company.

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