With 4 out of 5 U.S. households having at least one streaming device, almost anyone can tune into an OTT app or channel to get their content.
30%
of baby boomers are streaming video daily and that percentage doubles with younger demographics
(Source: Deliotte)
Over 820 million
Connected video devices in the U.S.
(Source: Video Advertising Bureau)
80%
of U.S. households have at least one streaming device – up from 24% in 2010 and 57% in 2015