News

IBN Announces Latest Episode of The Bell2Bell Podcast featuring Brian Haugli, CEO of SideChannel Inc.

February 1, 2023

IBN Announces Latest Episode of The Bell2Bell Podcast featuring Brian Haugli, CEO of SideChannel Inc.

IBN, a multifaceted communications organization engaged in connecting public companies to the investment community, is pleased to announce the release of the latest episode of The Bell2Bell Podcast as part of its sustained effort to provide specialized content distribution via widespread syndication channels.

The Bell2Bell Podcast delivers informative updates and exclusive interviews with executives operating in fast-moving industries. Bell2Bell’s latest podcast features Brian Haugli, CEO of SideChannel Inc. (OTCQB: SDCH), a leading cybersecurity firm with a growing list of former enterprise level Chief Information Security Officers (CISO) delivering vCISO services to clients.

Throughout the interview, Haugli discussed the company’s business model and operating markets.

“SideChannel’s job is to make cybersecurity simple and accessible. We are a cybersecurity firm with products and services, and we bring a wealth of experience from our collective backgrounds,” Haugli said. “I have been a cybersecurity expert in the industry for a little over 20 years, within the Department of Defense and corporate America, along with my entire executive team… We’ve seen a real and obvious need to address cybersecurity at an operational level – from the top of the company – versus what it’s traditionally been, which is an IT issue.

“Our focus is to bring real cybersecurity expertise, solid products and tech-enabled services into the types of companies that can’t usually afford the right types of full-time resources. We’re predominately focusing on the middle market and startups. Most people are chasing enterprises, but I like to joke that ‘There’re only 2,000 companies in the Fortune 2000, who’s helping the rest of them?’. It’s an underserved market looking for the right solutions. They are buying correctly, with the right advice. We’re really excited about focusing on an area with companies that genuinely want to do the right thing about securing their brands, customers and revenue.”

Haugli then provided more insight into his background in the cybersecurity industry.

“I got my start as a kid, shortly after high school, working inside the industry. I was in the DC area, working for a number of different agencies – at the Pentagon leading a major program, in the intelligence community for a while… A decade in DC will teach you a lifetime’s worth of education compared to anywhere else, honestly. Then, it was time to move into the private sector. I took a role as a Chief Information Security Officer for a Fortune 500 in the Boston area, and that view of corporate America and their reliance on mid-market companies, startups and smaller organizations was huge. My security posture for a Fortune 500 relied heavily on the security posture of the smaller companies that were providing me services… That was the business opportunity that I saw back in 2016 that eventually led to the launch of SideChannel in 2019.”

Join IBN’s Stuart Smith and Brian Haugli, CEO of SideChannel Inc. (OTCQB: SDCH), to learn more about the company’s management team, as well as its recent milestones and operational goals for 2023.

To hear the episode and subscribe for future podcasts, visit https://podcast.bell2bell.com.

The latest installment of The Bell2Bell Podcast continues to reinforce IBN’s commitment to the expansion of its robust network of brands, client partners, followers, and the growing IBN Podcast Series. For more than 17 years, IBN has leveraged this commitment to provide unparalleled distribution and corporate messaging solutions to 500+ public and private companies.

To learn more about IBN’s achievements and milestones via a visual timeline, visit: https://IBN.fm/TimeLine

About SideChannel

SideChannel is committed to creating top-tier cybersecurity programs for mid-market companies to help them protect their assets. SideChannel employs what it believes to be skilled and experienced talent to harden these companies’ defenses against cybercrime, in its many forms. SideChannel’s team of C-suite level information security officers possess a combined experience of over 400 years in the industry. To date, SideChannel has created more than 50 multi-layered cybersecurity programs for its clients. Learn more at www.SideChannel.com.

Interested investors and shareholders are encouraged to sign up for press releases and industry updates by registering for Email Alerts at https://investors.sidechannel.com/alerts and by following SideChannel on Twitter and LinkedIn.

About IBN

IBN consists of financial brands introduced to the investment public over the course of 17+ years. With IBN, we have amassed a collective audience of millions of social media followers. These distinctive investor brands aim to fulfill the unique needs of a growing base of client-partners. IBN will continue to expand our branded network of highly influential properties, leveraging the knowledge and energy of specialized teams of experts to serve our increasingly diversified list of clients.

Through our Dynamic Brand Portfolio (DBP), IBN provides: (1) access to a network of wire solutions via InvestorWire to reach all target markets, industries and demographics in the most effective manner possible; (2) article and editorial syndication to 5,000+ news outlets; (3) Press Release Enhancement to ensure maximum impact; (4) full-scale distribution to a growing social media audience; (5) a full array of corporate communications solutions; and (6) total news coverage solutions.

For more information, please visit https://www.InvestorBrandNetwork.com

Please see full terms of use and disclaimers on the InvestorBrandNetwork website applicable to all content provided by IBN, wherever published or re-published: http://IBN.fm/Disclaimer

Forward-Looking Statements

This release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended and Section 21E of the Securities Exchange Act of 1934, as amended. All forward-looking statements are inherently uncertain as they are based on current expectations and assumptions concerning future events or future performance of the company. Readers are cautioned not to place undue reliance on these forward-looking statements, which are only predictions and speak only as of the date hereof. In evaluating such statements, prospective investors should review carefully various risks and uncertainties identified in this release and matters set in the company’s SEC filings. These risks and uncertainties could cause the company’s actual results to differ materially from those indicated in the forward-looking statements.

Let's get started.

Interested in a live, online demonstration? Schedule a date and time that works for you.

Schedule a LIVE Demo

Questions about IBN and our solutions? Call or send us an email.

(310) 299-1717

You’re already more familiar with brand awareness than you might think. What’s your favorite brand of soft drink, athletic shoe, car, shampoo, streaming content provider? Chances are, you first tried those brands because of their awareness strategies. Whether it was word of mouth or a TV commercial, Facebook post, billboard or coupon, that awareness peaked interest, triggered a purchase reaction, and ideally built customer loyalty.

More About Brand Awareness

5,000+ key syndication outlets across the country. IBN’s extensive system of strategic distribution points maximizes your exposure to an audience of millions, including journalists, investors, day traders, fund managers and a multitude of other interested individuals. Now your press releases, earnings statements, branded articles, shareholder updates, corporate achievements can reach a vast and diverse nationwide audience.

More About InvestorWire

Make sure your message resonates. IBN integrates social media with traditional distribution channels to make sure your message resonates long after initial publication. This innovative model ensures that your news not only crosses the wire, but keeps reverberating via social conversation on Twitter, Facebook, LinkedIn and other social networks.

More About Social MediaIBN Social Media NetworkSocial Media Statistics & FAQs

A unique format with a traditionally different sensory input – hearing.As conferences and events continue to suffer cancellations and greatly reduced attendance, many businesses are wondering how to network with large investor audiences in the new normal. At the same time podcasts have seen a jump in popularity.

More About IBN Podcast Solutions